ROLE: SENIOR_PRODUCT_DESIGNER FOCUS: B2B_ENTERPRISE EXPERIENCE: 7Y SYSTEM_HEALTH: 100%
Maayan Gabrieli, Senior Product Designer at XM Cyber
Designing complex B2B security.
Security workflows, complex architecture, and multi-cloud onboarding. I build design systems from scratch and ship UI directly to production.
View Selected WorkMaayan Gabrieli, Senior Product Designer
404: No active employer bound.
Ready to populate this slot. Looking for my next complex B2B SaaS or enterprise challenge.
Assign to Your TeamMaayan Gabrieli, Senior Product Designer
Service Unavailable: Cooldown Mode
Temporary cooldown active. Currently refactoring brain logic with caffeine.
Trigger RebootSelected work
XM Cyber CyberAIData VisualizationDesign SystemUser TestingProduct 
Vulnerability Risk Management CyberData VisualizationProduct 
CTEM Core CyberData VisualizationProduct 
Cloud Detection & Response CyberData VisualizationDesign SystemProduct 
AI Discovery CyberAIData VisualizationProduct 
XMDS2 Design System AIData VisualizationDesign SystemProduct 
BetterVet Design SystemMobileUser TestingIllustrationProduct 
Wellness Club MobileUser TestingProduct 
Wellness Club B2B2C MobileProduct 
Works MobileProduct 
Skylendar MobileProduct 
Magic-Kass World MobileIllustrationProduct 
Sockmate IllustrationNFT 
Easyplant Design SystemMobileUser TestingProduct Experience
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2023 - Present
Senior Product Designer • XM Cyber, Tel Aviv
Continuous Exposure Management platform, Schwarz Group, IP acquired by CrowdStrike.
Tools & Skills: Figma, Claude code, Storybook, GitHub, FullStory, Pendo, Make.
Security Workflows & Data Viz: Leading 0-to-1 design for complex B2B security products, including Exposure Reports, Vulnerability Risk Management (VRM), and Cloud Detection and Response (CDR). Led a platform-wide refactor that unified data visualizations across 5 modules.
XMDS Design System: Co-building and scaling the design system across 4 Figma libraries, featuring primitive and semantic token architecture, 500+ icons, comprehensive component specs, typography, and WCAG AA accessibility.
Code Implementation & AI Tooling: Shipping UI directly to production React repositories using AI coding agents, Storybook local testing, and GitHub PR workflows.
Design QA: Reviewing frontend PRs directly in GitHub to enforce token, spacing, and responsive accuracy. Built automated Figma-to-code audits to ensure precise implementation.
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2020 - 2023
Product Designer • BetterVet, Boston
First design hire for a full-service mobile veterinary practice on a digital platform (Healthcare tech).
Tools & Skills: Figma, Adobe CC, Storybook, FullStory.
End-to-End Product Design: Spearheaded the UX/UI lifecycle from 0 to 1, including research, information architecture, wireframing, and high-fidelity prototyping.
Cross-Platform UX: Designed intuitive and elegant Web and Mobile interfaces, translating product strategy and business requirements into flawless, client-centric user experiences.
Brand Identity: Led the creative direction and visual branding, establishing a living, cohesive brand from initial concept to execution that resonated deeply with the target audience.
Delivery & Design QA: Managed seamless developer handoffs, provided technical specifications, and conducted comprehensive troubleshooting and design QA to ensure high-quality product delivery.
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2019 - 2020
UX/UI & Freelance Designer • Koality Studio & independent clients
Designed responsive web and mobile interfaces, branding, typography, illustrations, and animations for a creative studio and diverse independent clients.
Led an NFT project end-to-end, and exhibited and sold acrylic paintings with the Art2Rent gallery.
Play
The creative side of my work; client illustration, motion design, and visual storytelling.
